Pixis

What is Pixis?

Pixis is an AI technology company that offers solutions to help brands scale their marketing efforts. Their products include Targeting AI, Creative AI, and Performance AI, which are designed to improve targeting, creativity, and performance, respectively. The company also offers an AI Savings Calculator to estimate potential returns from using their technology.

Pixis Features:

• Targeting AI uses neural networks to identify and convert audiences based on real-time brand engagement, user behavior, and market trends.
• Creative AI implements Generative AI models to augment creative capabilities, enabling automated persona-specific creative and communication delivery across platforms.
• Performance AI deploys proprietary AI models that maximize ROAS by distributing better decisions across marketing channels with automated bid and budget pacing.
• AI Savings Calculator estimates potential returns from using it technology.

Pixis Benefits:

• Improved targeting leads to reduced cost per acquisition and increased conversion rates.
• Faster creative turnaround time reduces costs and improves efficiency.
• Higher conversion rates lead to increased revenue and improved ROI.
• Predictive modeling helps stabilize CAC and mitigate the impact of short-term fluctuations and seasonality.

Use cases:

• Brands looking to improve targeting and conversion rates can use Targeting AI to identify new cohorts and scale proven ones.
• Brands looking to automate creative delivery and reduce costs can use Creative AI to generate and scale high-fidelity video and static assets.
• Brands looking to optimize performance and increase ROAS can use Performance AI to distribute better decisions across marketing channels with automated bid and budget pacing.